Article
Employee Retention in Private Universities of Punjab
Employee retention refers to an organization’s ability to hold on to its people and reduce turnover. Objective of the study is to understand the situation of employee retention in private universities of Punjab. Data analysis through mean and SD by using SPSS tools. Total no of sample size is 199 (teaching faculty) from four universities namely (Guru kashi university-50, Desh bhagat university-40, CT University-63 and Rayat bahara university-46) Findings indicated that a Guru kashi university shows the highest level of employee retention with the highest mean score of 4.58 Rayat bahara and Desh bhagat university show comparatively low retention levels.



