S. SHANMUGAPRIYA, R. THIRUMURUGAN. Ai-Powered Sentiment Analytics For Brand Positioning In The FMCG Sector. Journal of Informatics Education and Research, [S. l.], v. 5, n. 4, 2025. DOI: 10.52783/jier.v5i4.3684. Disponível em: https://www.jier.org/index.php/journal/article/view/3684. Acesso em: 27 feb. 2026.