Role of Neuromarketing and Artificial Intelligence in Futuristic Marketing Approach: An Empirical Study. Journal of Informatics Education and Research, [S. l.], v. 4, n. 2, 2024. DOI: 10.52783/jier.v4i2.809. Disponível em: https://www.jier.org/index.php/journal/article/view/809. Acesso em: 24 jun. 2026.