Digital Transformation’s Influence on Marketing Management Strategies: An Exploration. Journal of Informatics Education and Research, [S. l.], v. 3, n. 2, 2023. DOI: 10.52783/jier.v3i2.472. Disponível em: https://www.jier.org/index.php/journal/article/view/472. Acesso em: 14 jun. 2026.