From Social Cues to Sustainable Choices: The Mediating Role of Green Consumption Values in Organic Cosmetics Purchase Intention Among Urban Indian Consumers. Journal of Informatics Education and Research, [S. l.], v. 6, n. 2, 2026. DOI: 10.52783/pmzhbh11. Disponível em: https://www.jier.org/index.php/journal/article/view/4617. Acesso em: 13 may. 2026.