Harshini C S, B. Madhusudhana Rao, Renuka Sagar, G.Sathya, Anamika Rawat, Monika Sehgal. Modernized Digital Marketing Strategies to Improve Customer Experience Towards Customer LoyaltyModernized Digital Marketing Strategies to Improve Customer Experience Towards Customer Loyalty. jier [Internet]. 2024 May 9 [cited 2026 Mar. 4];4(2). Available from: http://www.jier.org/index.php/journal/article/view/888